Small business web development
Small business web development is the most difficult web design project. Unlike corporate web site development, small businesses have limited capital, time and resources. This makes it even more important to design an effective web site. The site needs to be reasonably inexpensive and still minimize the amount of time and effort necessary to maintain the site. Generally these two requirements are mutually exclusive. Highly automated sites generally come with higher development costs.
The most important aspect of small business web development is its effectiveness. Small businesses generally cannot afford to invest heavily in a web site that will not produce. When they spend the money it must produce a return on investment.
While our web dite designs generally run more than other designers there is a reason. Our goal is to make sure that everything we do helps you meet your business goals. This requires more planning time and more time in deciding which features are more likely to bring a return. We take the time to look at your business, your competition and your business goals.
More time means more cost. However, we feel that your chances of success are far greater when the proper planning is done. We believe this so strongly that we publish our planning structure and processes on our web site. If you are a small business you can use this information to do a lot of the preliminary planning before we actually start the design process. This saves you money if you are working with us and it helps insure that you get an effective web design if you are working with another web designer.
Our competitive advantage is our support after the design is finished. In many cases, once the site if completed the web designer is off to another project. We think that is where our job really starts. We are constantly answering customers questions on web site measures (how to tell if the site is effective), new and different marketing techniques, updates on search engines, pay-per-click engines and reviewing marketing offers from other venders. We know that if our small business customers are successful they will need our services in the future.
OK, so we are not the altruistic people you thought. We are in it for the money. We would just rather get our rewards from helping others be successful.
|