Every business on the web wants
their web site to be more productive. They are always looking for more
traffic, more sales, more contacts, more emails, more repeat sales...
more of something. And, in our opinion they have the right to expect
more of a business medium that is growing by leaps and bounds. If fact,
if your site is not giving you more it is falling behind because
Internet use is growing every day. Our view (mission, if you wish) is
to help our customers use the basic principals of continuous improvement
to define the goals of their web site, measure it's effectiveness at
meeting those goals and applying changes that increase that
effectiveness. The purpose of our newsletter is to give you insight into
our methodology and the occasional pearl that will help you increase the
your web site effectiveness. The newsletter is free and we only
include an occasional "Ad". We feel that if you understand
about our methods you will understand the value of our approach to
effective web site design. This site is divided into current
information which has been published within the last few weeks and archived
information organized into categories for your convenience. Help
yourself to the information. We only ask that you not copy or
otherwise distribute the information. If you think someone else could
make use of it just point them to this site. If you have not already,
sign up for our newsletter here. Thanks. Web Transitions
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